General Concept & Design for Print - Estab Brand Services Singapore

Marketing Communications Design - Restaurant Menu Design

PORTFOLIO

CASE STUDY

Client:
Industry:
Location:
Year:

Otoko Ramen
F & B
Singapore

F & B MENU DESIGN

Design Conceptualization

Three design concepts in different colour theme was presented, with the first concept (Grey) drawing inspiration from the interior design of the restaurant. The menu was designed with clear oriental stylings, projecting a Japanese identity with minimalism.

What better way than to throw in a pair of chopsticks. 

Design Elements

Otoko Ramen has been feeding both Japanese and local patrons and thus requested that the menu includes Japanese content.

 

The design is also required to double-up as a flyer and so we added in the Otoko Ramen brand story and a feature segment; 3-steps to enjoy the true taste of Japan for customers to read while waiting for the food.

The final menu design with images of food and category headers.

Add-on menu for periodic set meals and beverages.

Client:
Industry:
Location:
Year:

Otoko Ramen
F & B
Singapore

Other Similar Projects