A visual merchandising set for APAC is required for the Lab Series ESC (Expert Skincare) range. It was part of Lab Series travel retail so it needs to be deployed at airports in the Asia Pacific region. 

As the display sets are flown to various countries for the country team to set-up, the design was made to be modular and collapsible. We design and produced the production drawings, laser-cut files and sticker artwork. In collaboration with C & A Era, we managed the production to ensure material and finishing quality as expected by the client. Other than the end-product, we also produced a simple instruction manual as follows for the country teams in APAC.